Jag SEO blog - Modern SEO, SEM & SMM

Enjoy the blog section that covers performance marketing articles, tips and tactics and they are for free to educate newbie’s, web masters, online business owners and seasoned professionals!

Saturday, December 29, 2007

Creating XML Shopping Feed for an Ecommerce Product Site

Here are simple steps to make your eCommerce site Web Pages indeed by Google and other major search engines

Please note: Create your URL search engine friendly using product names, avoid stop characters

(1) Create RSS feed using http://www.toucanmultimedia.com/rssmaker.php

(2) Save the file as ecommerce_feed.xml (This will tell the search engine that the feed is all about ecommerce product page)

(3) Add the ecommerce_feed.xml to Google Webmaster sitemap https://www.google.com/webmasters/sitemap by logging using Google account, same with yahoo site explorer

(4) Configure the XML shopping feed.xml to feed burner http://www.feedburner.com and it will look like http://feeds.feedburner.com/blogspot/SEOPodCast

(5) Integrate the XML shopping feed with an image or a plain text link from you site so that your visitors can subscribe and comeback when they need, by this you can expect more returning visitors, another advantage is entire product pages will be indexed by major and local search engines and even feed readers / finders.

This can also be followed for large website with lots of resources, thanks for your time, keep visiting

Related Posts: SEO Friendly E Commerce Store

Thanks for your time and support, leave a reply!

Thursday, December 27, 2007

Top 8 Bad Search Engine Optimisation (SEO) Ideas to be Avoided

As we all know search engine algorithm takes more factors in consideration for ranking a web page

Now SEO changed a lot in recent years, techniques followed in 2004 stopped working, then what addressed in 2005 stopped working in 2006, now its 2007 - 2008. Dont worry, here is a set of bad SEO ideas common to all.

To be avoided, if your want to stand long in search engines

1. Stuffing keywords in invisible text using CSS / JS / Flash
2. Purchasing Links
3. Implementing duplicate content
4. 302, temporary redirection
5. Use Session IDs on your URLs, search engine will not understand
6. Implementing your site in Flash, Your content is not in readable format for search engines
7. Use lots of JavaScript
8. Cloaking / Doorway pages

Thanks for your time and support, leave a reply!